What We Do
Marketing That Moves Your Business Forward
From big-picture strategy to day-to-day execution, we offer the full range of marketing services your small business needs to grow with confidence.
Our Services
Everything You Need, Nothing You Don't
We tailor every engagement to your business goals. Whether you need a full marketing partner or help with a specific channel, we meet you where you are.
Transparent Pricing
Packages & Pricing
No surprises. Every engagement starts with a clear scope, defined deliverables, and pricing you can plan around.
Executive-level marketing leadership without the full-time overhead. We own your go-to-market strategy, align marketing with revenue, and direct execution across teams and vendors.
What's included
- Strategic plan tied to revenue and pipeline goals
- Leadership-team participation (weekly or biweekly)
- Channel mix and budget allocation
- Agency/vendor selection and oversight
- KPI framework, dashboards, and board-ready reporting
- Hiring/mentoring for in-house roles
Advisor
- 4–8 hours/month
- Monthly strategy session
- KPI review
Typical term: 3–6 months to establish the system; extend as needed.
All-in-one
Bundled Packages
A cohesive plan with accountable delivery. These bundles create leverage and predictable outcomes across every channel.
Demand Gen Starter
3-month minimum
Everything you need to start generating qualified demand.
- Growth Audit
- SEO Essentials
- Paid Search Starter
- Monthly content (2 posts)
- Dashboard setup
Scale Engine
6-month minimum
A full-stack growth system with fractional CMO leadership at the center.
- Fractional CMO (Advisor)
- SEO Growth retainer
- Paid Search + LinkedIn Growth
- CRO program
- 4–6 content pieces/month
- Lifecycle foundation
The process
How We Work
Cadence: Weekly working session — monthly KPI review — quarterly strategy reset.
Pick what you need
A La Carte Services
Not every project needs a full retainer. Mix and match individual services, or use these as a reference when scoping a custom engagement.
Website Updates & Enhancements
Minor updates (1–2 hrs)
Copy edits, image swaps, small layout tweaks, CMS updates
Standard updates (up to 4 hrs)
New sections, forms, light template edits, QA
Feature add (per item)
Blog setup, resources hub, pricing table, basic calculator, popups
Landing page (templated)
Wireframe, copy assist, build, basic on-page SEO, analytics hooks
Technical support retainer
Up to 3–10 hrs/month, prioritized queue, staging + deploy
Add-ons: Speed optimization $600–$2,000 • Accessibility pass $800–$2,500 • Analytics/Tag Manager cleanup $500–$1,500
Social Media — Planning & Calendars
Content calendar (1 month, 1–2 platforms)
Themes, posting cadence, prompts, hashtag sets, hooks/CTAs
Quarterly calendar + playbook
3-month plan, campaign moments, asset list, workflow template
Community engagement guide
Response matrix, outreach routines, KPI suggestions
Social Media — Image & Content Creation
Post design + caption (per post)
On-brand static image, caption, tags
Carousel (up to 8–10 slides)
Short-form video edit (per clip, 15–45s)
Executive ghostwrite (LinkedIn/X, per post)
Monthly pack — 12 posts (mixed formats)
Monthly pack — 20 posts (mixed formats)
Template kit (5–10 reusable designs)
Add-ons: Scheduling + publishing $150–$400/mo per platform • Community management (light, weekdays) $400–$1,200/mo
Social Media Boosting & Ads
Boosted posts management
Budget guidance, audience presets, weekly tweaks, report
Creative variants for boosts (per campaign)
Paid social campaign setup (Meta/LinkedIn/TikTok)
Ongoing — Starter (spend up to $3k)
Ongoing — Growth (spend $3k–$15k)
Ad spend is billed separately.
Google Ads (Search / YouTube / Performance Max)
Account audit
New account/campaign build
Structure, keywords, negatives, ads, extensions, conversion setup
Ongoing — Starter (spend up to $5k)
Ongoing — Growth ($5k–$25k)
Ongoing — Scale ($25k+)
SEO — Audits & Ongoing
Technical SEO audit
Crawl, indexation, core fixes, prioritized action list
On-page optimization (per 5 pages)
Keyword research + mapping
Content brief (per article)
Local SEO pack (GMB + citations + 3 pages)
Monthly Essentials retainer
Tech fixes, 2 briefs, reporting
Monthly Growth retainer
Clusters, content support, links lite
Email, CRM & Lifecycle
ESP setup/migration (Klaviyo, Mailchimp, HubSpot)
Welcome or nurture flow (3–5 emails)
Campaign production (per email)
Design + build
List hygiene + segmentation pass
Analytics & Reporting
GA4 + Tag Manager setup or cleanup
Looker/Data Studio dashboard
1 brand, core KPIs
Monthly reporting + insights
Creative & Copy A La Carte
Blog/article (1,000–1,500 words)
Case study (interview + draft)
One-pager or sales sheet
Ad creative set (4–6 statics + 2 scripts)
Policies & Notes
- Rush fees: +25–50% for turnarounds under 3 business days.
- Minimums: 1-hour minimum on ad-hoc work; prepaid blocks get priority.
- Third-party costs (stock, fonts, plugins, ad spend) billed at cost.
- All pricing is scope-dependent; final quotes follow a short discovery.
Common questions
FAQs
Ready to Get Started?
Let's talk about your business and find the right mix of services to help you grow. The first call is always free.
Schedule a Discovery Call